For brands to effectively embrace a Multicultural world they need to accurately represent the Black, Latino and Queer communities on screen, in both programming and advertising. From racing shows to road trips and spoken word to fashion shows and journeys; hear how Lexus has successfully harnessed the power of video to allow diverse communities see themselves in vehicle storylines.
PRESENTERS
Lisa McQueen, Media Manager, Lexus Albert Thompson, Managing Director, Digital, Walton Isaacson
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