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ECommerce or electronic commerce is the trading in products or services using computer networks. B2C and B2B are common notations for business to consumers and business to business eCommerce and makes use of technologies like mobile commerce, internet marketing, online transaction processing and a few others.

Today, almost everything in this world is sold through the internet and this makes ecommerce and designing websites more relevant than ever before.

An Ecommerce website is as good as a virtual store. Just as when we walk into a shop, the general ambience should appeal to us while doing business. There are always personal likes and dislikes, but the overall appearance of the website should be inoffensive and inviting.

It is recorded that in 1984, Gateshead SIS/Tesco is the first B2C online shopping system and Mrs. Snowball, 72 is the first online home shopper. In 2015 Amazon stood at the world’s largest eCommerce site, accounting for more than half of all eCommerce growth.

Guidelines for a good eCommerce site:

If you are selling one product, you will need only one page or a few pages at the most. How many pages exist between the home page and the final checkout pate is an important consideration. If there are multiple products, multiple pages are a given.

Design – if it is an already established product, some design concepts are already in place and will have to be adhered to meticulously. Match the pictures you are putting up with the feel of the website. They should not clash.

Three essentials of a good eCommerce website

Trustworthiness, simplicity/ease of use and transparency (contact information, merchant’s policies, publishing reviews and answering negative ones)

Good eCommerce websites follow some best practices like

Using good images and lots of them – photos from every angle and zoomable too.

Feature the scarcity of the product.. as in ‘only 2 left’. Many buy so that they don’t want to miss out on what everybody else seems to have bought!

Feature related products too.

What are the drawbacks of a bad eCommerce site?

• Lack of a clear value proposition and difficulty in conveying what is it that they have to sell
• Not enough product description
• Failing to use a good quality photograph
• No visual hierarchy – those visual elements have to be given importance that call for action,
• Does not look trustworthy – it doesn’t inspire confidence in the viewer. This is especially true of health related sites, where design is seen to have a greater impact than the content itself! Lack of good customer testimonials and favorable press mentions and absence of any interesting information about the website are the drawbacks of a bad eCommerce site
• A reluctance to try out fresh new ideas of web design

How do you build a website?

Using a drag and drop website builder tool is a good idea for beginners rather than approaching a developer where there will be issues of a technical nature, plus the huge costs. The other routes are using WordPress which is a premium suite for building websites. Custom built websites are designed by approaching professional web designers/ designing companies that build a unique web for you. The latter two are quite expensive. Ranging from a couple of hundreds to thousands of dollars.

Magento is the shopping cart which makes online shopping extremely easy for the users and is indeed the smartest and the most robust ecommerce platform to make the life of an individual easy. An ecommerce website is a viable option for the online businesses looking to facilitate transactions and sales online. Transactions can be carried out easily and conveniently when you design an ecommerce website. Not only your prospective buyers can gain information on your products and services but also they can proceed towards making purchases. If you wish for innovative, functional, creative shopping cart, you may consider Magento ecommerce website development services.

Magento is a platform which offers creative shopping cart system to simplify the process of sales. Your ecommerce shopping site will also appear attractive with this option. Not all the ecommerce platform is considered secure but this one is reliable and secure among the competitors.

Why is Magento thought to be the best?

You may confidently consider this particular platform for your ecommerce website development because of following reasons:

· It is the best open source platform for the ecommerce website. If you are looking forward to ecommerce website development services, you must go for Magento website development.

· Since the source code here is chosen to be ‘public’, anyone can look up the code and read it. Thus, we may say that it offers transparency.

· It is flexible and highly scalable

· It is acknowledged worldwide and is thought to be the finest shopping cart system

· The feature rich platform is used extensively across the globe.

Ecommerce website for an optimized presence online

The use of an ecommerce website has greatly improved or enhanced in the recent times. For instance, credit cards can facilitate easy payment and seamless transaction online. The popularity of the ecommerce site is increasing owing to the advancement, innovativeness in the realm. A lot many ecommerce website development companies deliver well designed, attractive, innovative and appealing websites at reduced costs. They are much easier to navigate to bring you more sales. Service providers and professionals ensure that websites function in an error-free manner with the help of support based and advanced application software. The application functions all the time without any need for human intervention. It is important to choose the best service provider for designing an ecommerce website.

Tips on choosing the service provider

If you are looking to avail the best service providers, you may follow the below stated tips:

· Creativity, capability and the level of specialization: You should look for a company which is professional and bears experience and expertise in delivering the service. Check out the portfolio or the past work accomplished and get to know about the capability of the company. Visit the blogs, collect references and talk to the past clients.

· The kind of services offered by the firm: You must go for a service provider who can offer you an array of services to optimize your website and web content. It must utilize pay per click, search engine optimization to boost traffic to your site.

Ecommerce site design came about as a consequence of expecting a site that had a more minimalistic appearance. In general, it’s definitely worth using free site design with CMS. You will surely agree that the very best thing about the totally free site design is it does not come at any price tag. An inexpensive site design doesn’t signify cheap. Nevertheless, a reasonable site design doesn’t also signify poor high quality websites. Stunning and fashionable e-commerce website design is just one of our specialities.

When it has to do with web design, it is necessary to consider creatively. Today, web design is connected with the accumulation of income of the company a significant concern in an easy way. Affordable web design is simple to discover in any way. The most suitable web design is extremely important to get the effective effect on the online sector. Presently ecommerce web design services offered by many companies are outdated and not responsive. An excellent ecommerce website design is vital for your online business because you might have many products for sale you will want prospective customers to find effortlessly.

Ecommerce technology providers give an unprecedented number of internet applications for today’s business owners offering a lot more than just basic internet shopping templates. Anyway, the local site design service providing firm would have the capacity to reflect the regional sentiments on your website in a flawless method. An expert ecommerce website design service provider can quickly build and test your site along with all the features of an ecommerce website design requirements.

If your site is poorly designed, you may wind up not making extra money. Though your site could possibly be convenient to check out even when one is using her or his smartphone or tablet, there might be a few layout or browsing issues that you aren’t mindful of. If you wish to create a site which look different from the competition then your site has to be visually pleasing because it is going to be more inclined to draw customers attention. You must plan ahead of time and make a decision as to what steps are able to make your ecommerce website more profitable. Your ecommerce website is a kind of media you owned and you must start thinking of it in this manner.

You can most possibly discover it in sites that provide free hosting as well. As soon as your website was created we can let you get it ranked highly on Google and can additionally help to increase your online brand awareness. For this intention, you need to design your site effectively so that an increasing number of people could be attracted. At these sites you can practically find everything which you require for your site to be created. Shipping options is necessary for any e-commerce website to utilizing a single or flat rate for shipping. E-Commerce websites are the best method to conduct business globally.

With plenty of themes, you are going to be certain to locate a web designer for your site to work with. Website design is not merely creating sensation but also creating new standard in this discipline, which eventually giving hard time to the full player around the world. Possessing an ecommerce website isn’t enough and one also ought to have an attractive ecommerce website design.

There isn’t any reason to delay your ecommerce website design which is a one time a project. It’s the Ecommerce website design in USA that really can facilitate you to make the most of the internet based company techniques and process as well as it can permit you to conduct the internet based company in the most systematic method. Ecommerce website design could possibly be simple to utilize in the end, but it isn’t always simple to set up at the beginning. Professional ecommerce website design provider won’t only ensure website ease and beauty, but additionally, it will ensure the security of your clients and your organization.

With the increasing trend of internet and online business, eCommerce website design & development has become an important part of B2B and B2C businesses. eCommerce is the electronic trade that is carried online and eCommerce websites are the web pages through which online trading is carried on. These eCommerce stores enable the merchants and traders to carry their business around the world. There are several advantages offered by these online eCommerce stores. Some of the benefits are explained as under:

• Traders can add a huge number of products and services to the catalogue. These products can be classified under several categories and sub-categories through which the buyers can easily access to the product or service that they want.

• eCommerce website development enables the businesses to advertise and promote their products and services throughout the globe. Hence, it is not limited to a particular area or region.

• eCommerce development also helps in increasing revenue of the traders by gaining huge traffic to the website. As more and more visitors arrive at your website and buy your products, your revenue will automatically increase.

• By eCommerce website designing, you can also augment to your brand and product awareness over the global market. As your online business reaches to a wider group of users, it automatically increases your brand awareness in the whole world. Further, your unique online identity helps you in gaining a renowned position in the market.

• The online stores also help in delivering more and more information about your company, business and products. With your online presence, the buyers can easily access your catalogue, products and company information easily.

Hence, the advantages of eCommerce development are not limited to the above points. There are a great number of benefits that a businessman can avail from creating his own online store. This is the most advanced and great way of doing business and increasing your profits. You can also avail the benefits of your own online store by creating an informative and unique website for your company.

Either you can hire few qualified designers and developers to do the task for you or you can outsource any offshore eCommerce website design and development company to create your online store. There are various companies available in the market and offering web designing solutions to their clients. To hire the best company, you need to do some online research and take some suggestions to your business partners and friends to recommend a few for your work.

So you are ready to take your company website to the next level with an Ecommerce site because you want to increase your online sales. This is an important step and is something not to be done without planning and knowing what you need to do to maximize your investment first. This is why you need to make sure you find the perfect ecommerce website design company that best fits your company’s needs and your budget.

Many business owners think that just designing and building a gorgeous looking site is the answer to increasing their online ecommerce traffic. While being aesthetically pleasing is important, it is only one part of the overall strategy needed in building an ecommerce site. You must first establish your targeted market and how you plan to reach that demographic section of online shoppers. You need to decide what business problem are you solving? Are you reaching out to a specific market or the general public?

It is crucial that you work closely with your Ecommerce website design company to establish design guidelines that will answer these questions. If your web design company doesn’t have knowledge to deal with marketing strategies or know about marketing principles then you need to bring in a consultant who does to work with the design team. By doing this, you can save a lot of headaches later on in knowing that not only will your site look nice but that it will be designed to reach your targeted demographic market.

Design and function alone are not the most crucial part of your ecommerce website design. A website without content is like an empty house. It is most important that your site have great content. The words on your site are what will provide value to your current and potential customers. The content of your site will reflect the tone of your company and the message that you are trying to spread. Tone, content and design have to all be integrated to work together smoothly. What is also important when you are working with an ecommerce website design company is that they understand this part of the design and building process.

Communication is a key factor when you are working with the design team for your company’s Ecommerce website. You have to know that your ideas and values are effectively communicated to the people who are doing the actual work and they have to be able to effectively communicate to you what they are doing to bring your ideas to life. There are literally hundreds of website design companies in business with more coming online every day. It is exceptionally important that to have an effective ecommerce website that will not only improve your online sales but also keep you’re to the forefront of the competition. Your company has a reputation that must be maintained especially in the world of internet marketing. Having a good ecommerce website design company that can help you achieve that is the only way to get your company out front of the competition.

Looking to start an eCommerce website? Trying to grow one that you’ve already established? Avoid these five mistakes.

1. Not Going Organic

Whether you like it or not, SEO is going to be a big part of your online store’s success. Learn the ins-and-outs of tagging your images correctly, coming up with descriptive titles, using keywords, and so on. It will make a huge difference in the growth and success of your store.

2. Being A Silent Storekeeper

When a person visits your online store, they should instantly see two things: a phone number they can call if they have questions and an email they can message when they ultimately decide they don’t want to speak on the phone! Having your customer service department easy to reach will add credibility to your store and help keep people on the site when they otherwise would have left. Don’t be a silent storekeeper.

3. Poor Organization

Whether you have a big catalog or a small catalog, you need to make sure products are displayed with big, high-quality images and that they are organized appropriately. Small shops might start with a one-page layout but, no matter what, you have to feature products on the front page if you want to optimize your website for conversions.

4. Slow Design

No one is going to stick around and browse on a site that takes forever to load, but that’s often the case with eCommerce websites. You will be uploading a lot large, high-quality images for the products you put on display, so you need to use the appropriate image crunching and hosting service to keep your site speedy.

A website-wide cache will also help keep things loading quickly so that your customers aren’t waiting around for your products to show up on their screen.

5. Mobile Unfriendly

Did you know that 70% of mobile searches convert within an hour? That means, if a mobile user comes to your website and your site isn’t ready for mobile users, they are simply going to leave and try a competitor’s website instead. Don’t think they’re going to go through the trouble of getting onto a desktop that might work with your site.

You have to be ready when your customers are, and that takes having a mobile friendly website to help increase conversions. Make sure to test your website on all sorts of devices to help stop bounces resulting from a poor website design.

There are many reasons why you should use the Magento platform. When it comes to creating a new store or getting to a new version, then Magento tops the list. Therefore, let’s take a look at some of its key features and know why Magento is a great option for Ecommerce websites.

Open-Source

Available in two editions; 1) Magento Enterprise Edition and 2) Magento Community Edition. It is widely used by developers to build websites with various functions. The platform is adaptable and lets developers change the codes as per their needs. There is no cost involved in using Magento website development features.

Flexible

It allows developers to inculcate modern methodologies and new features to make Ecommerce websites fast and of course performance-oriented. This popular framework promotes and motivates easy customization of products, shopping carts, brands and much more.

SEO Functionality

The thing that makes this framework different from others is Magento has built-in SEO features and supports search engine optimized results. Meta tags, Description, and Keywords can be configured easily for every product and providing your Ecommerce team control over how search engines like Google, Yahoo, etc, interpret your store’s product offerings.

Responsive

Enables suitability on mobile phones regardless of their screen size and other features. So Magento Ecommerce development assists in illustration expected customers & clients to the e-portal. If you are running a small business, then you can start with basic community install growth by leveraging the Magento platform- growth simply by using the Magento platform and upgrade to venture as your business grows. Customers can access websites easily through their desktop, laptop, smartphone, iPhone, tablet, etc.

Multilingual & Scalable

If you are operating your business many countries, then you need to incorporate different languages for different clients and customers. Make sure that you provide something for everyone so that people do not leave your store without buying something. For this, the Magento platform has caught a big market share in the world of Ecommerce. One of the key features Magento is best-known for is it featured with the capability to host many websites on single backend admin. This is the reason that the framework is one of the top-rated platforms today. Whether you want to sell 1k or 100k products, the platform an provide as much support as you need.

We know that every Ecommerce website has different needs, but Magento is better made-up to provide on a store’s needs than other platforms available.You can drive business growth by using the Magento platform.